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So from my understanding, you use "helps" instead of "help" when you have a third person on present form, and the action is right after the subject of the phrase, is that correct? (one example of its usage, not generalizing)

But for a phrase that uses the "it" in the plural form, which one is correct:

Callbacks help you to close deals...

OR

Callbacks helps you (to?) close deals...

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    With the exception of "I" and "you" (which use help), the general pattern is singular/uncountable noun + helps and plural noun + help.
    – SteveES
    Jun 22, 2017 at 13:15
  • To learn English, you must learn to conjugate English verbs. There are thousands of websites that list the full conjugation of nearly every verb, e.g. this one. Jun 22, 2017 at 15:45

1 Answer 1

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In general, we use "helps" with third person singular, "help" with all other forms.

I help. You help. He/she/it helps.

We help. You help. They help.

If you are not using a pronoun but some other noun, then you use the third person forms, "helps" for singular and "help" for plural.

So in your example, "callbacks"is a common noun, the plural of "callback". Thus the correct usage is, "Callbacks help ..."

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