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I'm a little confused about these sentences(?)/phrases(?). I would use "What do we do?" as a proper form in most cases, but I've recently noticed that many websites use "what we do" in their navigation bars or sections about their teams, e.g.

https://www.wagggs.org/en/what-we-do/ (look at the navigation bar)

https://www.lockheedmartin.com/us/what-we-do.html (the navigation bar as well)

What's the difference between these two phrases? Which one should be put on the website, and why?

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    One is an interogative sentence, the other is a noun clause.
    – Cardinal
    Commented Jan 20, 2018 at 3:28
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    So, the first example "What we do" should be used without a question mark, and only for informative purposes. Am I right? Commented Jan 20, 2018 at 3:35
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    Correct. this is what we do means this is what our sphere of activity is or this is what we specialize in. Commented Jan 20, 2018 at 4:09

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You're confusing two different things here. What do we do? is an interrogative sentence asking what course of action one should proceed with. The first do is one of those so-called auxiliary verbs in English that are used to form questions. The second do is nothing more than the main verb of the sentence. For example:

I've cleaned the room up, done the dishes and the laundry. What do I do now? Oh, I know what I'm going to do! I'm going to clean the toilet. I completely forgot about the toilet!

what we do, on the other hand, is a non-question statement—a noun clause, as Cardinal aptly pointed out in the comments section. It can only be properly understood as part of a larger context. In your case, where two organizations are telling you information about themselves, it simply means the following: this is what our sphere of activity is, this is what we specialize in or this is what our job is. The verb to do is commonly used to ask people questions about their jobs:

— What do you do for a living?
— I'm a taxi driver.

— What is your job?
— I do Photoshop designs.

You would say what we do on your website and then describe what exactly your job is to let visitors to your website know what you can offer them.

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