Step out from the background, get ahead of the numbers, and put a name, face, and some personality behind your effort and you will see increased engagement. (source: The Power Of Storytelling By Andy Smith)
What does the phrase "put a name, face, and some personality behind your effort" mean? I think it means you make an effort to well describe a name, face & personality (in the story telling).
Can the phrase "put A beyond your effort" mean "make an effort to support or assist A"? What about the word engagement? Does it mean some kind of interests or being appealing as a story? Could you help me clarify it? Thank you always.