I read a statement in an old novel which says:

We can never discount our way to Trillium's prices.

Here, Trillium is a mall and "We" are the people owning a shop.

I really didn't understand its meaning.

Does it mean "We can't reduce our prices to that of Trillium's prices" OR "we can't give a discount which resembles with that of trillium"?

  • 1
    apparently, you're right, but could you provide a fuller context of the sentence? Sep 8, 2018 at 10:38
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    I think your first suggestion is better. On the basis of this sentence alone we don't that Trillium's prices are a result of a discount, all we know is the price that Trillum will charge is lower than the shop people can match by offering discounts.
    – djna
    Sep 8, 2018 at 10:48
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    I feel the sentence can be understood as: We can never discount our way to the point where Trillium's prices are. In other words, we can never make the prices of our products as low as Trillium's.
    – dan
    Sep 8, 2018 at 10:56

1 Answer 1


There is a phrase to make your way to {a place}. It means to make efforts or to take action to reach the place. The "place" does not have to be an actual location; it can be a status of some kind. And the verb make, which is very vague, can be replaced with other more specific verbs. For example:

Sleep your way to the top.

Fight your way to freedom.

Lie your way to political office.

Crawl your way to daylight.

Discount your way to Trillium's prices.

That last one is a bit elliptical, since "Trillium's prices" is not immediately clear as a statement of "status" or "position". I imagine it would mean something like "to the point where you are able to compete with Trillium on price".

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