For the sentence below, I don't understand why the author doesn't use the possessive form - he writes "GE division" instead of "GE's division" - GE standing for the company General Electric:
"To boost them further, Mr Welch slashed costs and sold flagging units, insisting that every GE division be first or second in its industry."
I am all the more surprised that the author uses it everywhere else in the article:
• Mr Welch revved up GE's propellers
• To tame GE's bloated bureaucracy...
• GE’s industrial and power divisions eked out barely a tenth each
• ... troubles at GE’s core industrial units.