What is "digital flair"?
The sentence I need to understand in context:
Uniqlo sister GU gives in-store experience digital flair,
The bargain brand of Uniqlo operator Fast Retailing, is bringing some of the more convenient aspects of online shopping into its real-world stores. Starting this September, customers venturing into a new store in Yokohama, Japan, will find carts equipped with tablets. Toss in an item, and the tablet will present a range of outfit options, along with the availability of different sizes and colors. (Source)
I looked up "flair" in the dictionaries and it all say something like "a natural ability". So does thesaurus. I notice the dictionary presents the second meaning, which possibly exactly mean the "flair" in question, but I don't know what it's talking about. So, my question is "can you paraphrase "digital flair" in the sentence above-mentioned?