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McDonald's is a global chain, which has thousands of restaurants worldwide. However, let's say, I am visiting a local McDonald's at 28th and Main (hypothetical). I can just say,

I am going to McDonald's at 28th.

I am looking for an alternative expression, can I say the following?

I am going to franchise of McDonald's.
I am going to restaurant of McDonald's.
I am going to chain of McDonald's.
I am going to establishment of McDonald's.

Regards other brands such as Apple, I can use the words of store/outlet for their retail establishment.

I am not sure what word I use for McDonald's.

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    "on 28th street" or "at 28th and main", but not "at 28th".
    – James K
    Commented May 8, 2022 at 5:16
  • Aside from which choice of word is natural, all of the words you've suggested are countable names, so they need an article: a franchise, a restaurant, etc.
    – stangdon
    Commented May 8, 2022 at 13:29

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"Going to McDonald's" is the best way. No need for an alternative.

"Going to a Mcdonald's restaurant" is okay - assuming you are going to eat. But most people know about McDonald's and so the word "restaurant" is a bit redundant.

"Going to a Mcdonald's franchise" - if you are going to meet with the manager to learn about the business.

If you are specifying the address, an article is indicated:

I'm going to the McDonald's on 28th and Main.

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  • Is outlet a correct word to describe McDoanlds? I generally use outlet for brands such as Macy's/Target, not for a restaurant.
    – Sahil
    Commented May 8, 2022 at 5:34
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    The best word is still just "McDonalds". Outlet is a rather technical-sounding word for describing the function in a business model, not for talking about a place to eat cheap burgers.
    – James K
    Commented May 8, 2022 at 5:39
  • Actually, you are misunderstanding my question. McDonald's is just an example. Say, I am an economist. I want to say, this unit/outlet of mcdonald's makes the most money. what would be the most appropriate word here?
    – Sahil
    Commented May 8, 2022 at 5:44
  • No, I understand your question fine. It is about McDonalds. You ask "What word can I use for McDonald's?" And the context is not about an economist, it is about "Going to a local McDonald's" probably to eat.
    – James K
    Commented May 8, 2022 at 5:55
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    I would call an individual unit of a large company a branch.
    – Kate Bunting
    Commented May 8, 2022 at 8:10

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