I read somewhere on the internet that when you use nouns to make general statements, there are two patterns that have the same meaning:

  1. Use the + singular noun
  2. Use a plural or non-count noun with no article.

For example:

(1)The computer has brought about huge changes in education. (“Computers have...” is also correct)

(2)The hybrid class is more effective than the 100% online class. (“hybrid classes are...” is also correct)

(3) The dog is a friendly animal. (“dogs are...” is also correct)

I saw a job description on the internet, it says:

A Customer Experience Specialist is expected to champion customer satisfaction by demonstrating the highest level of professionalism, listening and engaging with the customer.

I have 2 opinions, but I don't know which one is correct, The writer uses “the customer” because:

He/she wants to imply: A Customer Experience Specialist is expected to champion customer …. the customer (While they are working with a customer).


The use “the customer” here to mean customers in general as in sentences (1)(2)(3).

Could you help me clarify?

  • 3
    It's simple,here "the" is used to specify the customer=Every customer ( that you want to satisfy).
    – Sam
    Commented Nov 3, 2022 at 9:50
  • 1
    The with a singular noun is more formal than the plural form.
    – Lambie
    Commented Nov 3, 2022 at 14:25

1 Answer 1


Yes, the customer means customers in general exactly as in your other examples.

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