They have a big project to launch a new product.

Does this sentence sound natural?

If so, in the natural reading, what's the syntactic function of "to launch a new product"?

This is not about sentence correction. This is specifically about the syntactic function of "to launch a new product".

Someone has argued that "to launch a new product" here is functioning as a purpose adjunct describing the purpose of "have a big project". I disagreed, so I'm asking it here. For me, the only possible function of "to launch a new product" is to modify "project" thereby forming a noun phrase "a big project to launch a new product".

  • @Lambie It's not sentence correction that I'm asking for. I've edited the question.
    – listeneva
    Nov 20, 2023 at 1:32
  • Asking if something sounds natural can only be answered by making changes to your suggestion or not; In my book, that is sentence correction.
    – Lambie
    Nov 20, 2023 at 16:08
  • @Lambie I've made clear that I'm not seeking any sentence correction. I'm not really asking for another way of putting it. All I'm asking is, in its natural interpretation, what's the function of "to launch a new product". I don't understand why you're arguing it's sentence correction when it's not, even after I've explained why I have posted the question.
    – listeneva
    Nov 21, 2023 at 0:21

2 Answers 2


They have a big project to launch a new product.

I would more likely use a large ceremony or a/an marketing/advertising bliz/campaign, which are more precise than a big project is.


The nonfinite clause to launch a new product can be adjectival or adverbial.

Try moving it to the front:

To launch a new product, they have a big project.

This works, and hence adverbial use is possible.

Your reasoning for an adjectival use is also possible. Hence, we will rely on context.

If the background of discussion is about the nature of this big project,

What kind of project is that?

the adjectival use is likely.

If the discussion is about the reasons for the big project,

Why do they have that project?

the adverbial use is likely.

  • Thanks. Alternatively, can the nonfinite clause to launch a new product modify the verb phrase have a big project? In other words, can the nonfinite clause denote the purpose of "have a big project"?
    – listeneva
    Nov 19, 2023 at 7:40
  • I have edited my answer. Nov 26, 2023 at 14:34

Some cultures give importance to the contribution of people [more than/ as much as/ less than] the importance of things. Consequently, more, equal or less value is given to the Team over the product, depending on the milieu. This can come across in the sentence structure.

Then again, it may be just how they learned the language.

The function of "to launch a new product" is to highlight the importance of the project team. The creation of the project team for the new product launch means that the launch is important to the company. The Project Team is responsible for ensuring that the new product is successful on behalf of the company.

  • Thanks for your answer. FYI, I've edited the question to make it clearer. It'd be nice if you could edit your answer accordingly.
    – listeneva
    Nov 20, 2023 at 1:38

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