Here's a video transcript from VOA news. http://www.voanews.com/content/apple-introduces-two-bigger-more-powerful-iphone-models/2444114.html
00:24
"I think there's a lot of people that got big-screen envy and switched away from Apple towards Android phones with those 5-inch screens, which are really amazing for reading books and looking at your calendar and web-reading. If Apple can get into that category I think there's a lot of people waiting to switch back," said Ackerman.
He says blogs in stead of books in "which are really amazing for reading books", right?