Do native speakers of English use verbs in the plural form when speaking about one company? I've come across such use by supposed natives.

Don't you think that it is ungrammatical to use verbs in plural,mentioning one company? Maybe when you speak about one company you imply that it is a team or staff or a group of thousands people working in one place.

Fujitsu send newsletter to all subscribers once a month.

I've made up the above example. It is not a quote.


1 Answer 1


Most of the time, in the U.S., we treat the company name as a single entity and use the singular verb. I find your example a bit jarring, and my wording would have been:

Fujitsu sends a newsletter to all subscribers once a month.

(Notice how I've added an article as well.)

Here's an example pulled from a news article that exhibits the use of the singular:

Polaroid announces range of Q Series tablets ahead of CES.

However, exceptions could be found on-line, such as on a UK website:

Polaroid Announce 4k Television

As they continue to branch out, offering products unrelated to film and instant photography to cater for an ever-changing market, Polaroid have announced a 4K television set.

I believe this is a BrEng/AmEng distinction. I'm guessing that some ELUers might find your original version more palatable than my modified version – although I believe both camps would include the added article.

This is one of those English issues that has more than one flavour, and you need to know your audience to choose the most aesthetically pleasing option.

The nice thing is, either answer is correct somewhere. So, if anyone ever corrects you, you can always say, "Oh, I forgot; I was wording that for a British audience," and you'll sound quite cultured and informed.

  • Thank you for such a nice explanation. Of course, there should have been an article in my example. I will keep it in mind.
    – user11470
    Commented Nov 19, 2014 at 10:46

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