While "galvanize" nowadays is mostly used to describe the plating of zinc on steel, in this particular case, it means (from http://dictionary.reference.com/browse/galvanize)
3. to startle into sudden activity; stimulate.
It derives from the same root as the zinc usage, and refers to the application of an electric current, originally from a galvanic battery. The Wikipedia article on Galvanization https://en.wikipedia.org/wiki/Galvanization states,
Originally, galvanization was the administration of electric shocks,
in the 19th century also termed Faradism. This sense is the origin of
the meaning of the metaphorical use of the verb galvanize, as in
galvanize into action, or to stimulate a complacent person or group to
So, although it does mean "to raise awareness", it means more than that, and implies that awareness was raised to the level of taking action.