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Let The Fixes Feel Like Their Own

This is an article from Forbes. In the last point, it says you give the person a suggestion and then somehow it would feel like their own solution. I don't understand how that should feel like their own suggestion.

EDIT: Last point added below:

Let The Fixes Feel Like Their Own. Chelsea A. Grayson, a partner in the Los Angeles office of Jones Day’s mergers-and-acquisitions practice, is acutely sensitive to saying, “You’re wrong” in a constructive manner. “After I present my approach to someone I solicit feedback to ensure buy-in,” she says. “When I get it, and we concretize a plan, I often characterize it as theirs. If people feel you support their fundamental views and value them, achieving buy-in is easy and natural.”

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  • Solution is not the same thing as suggestion, and embracing a solution is not the same thing as suggesting a solution.
    – StoneyB on hiatus
    Jan 17 '16 at 17:03
  • @StoneyB Agreed! Could you just explain the last point in this article? I probably didn't understand it well.
    – Jony Agarwal
    Jan 17 '16 at 17:07
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    You should quote that "last point" in your question, so Answerers don't have to look it up.
    – StoneyB on hiatus
    Jan 17 '16 at 17:09
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I assume OP finds the cited text confusing because it "reverses" the roles of the relevant subject and object.

Obviously the fixes (solutions) can't actually feel anything at all, since they're effectively abstract concepts, with no mind of their own. But we often use this apparently illogical construction in English...

This jacket feels like mine.
...obviously means...
This jacket feels to me like it's my jacket

So in OP's case, we can paraphrase

Let the fixes feel like their own
...as...
Let them feel as though the fixes are their own

(If people think they worked something out for themselves, rather than being told the solution, they remember it better, use it more appropriately, etc.)

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Grayson gives a suggestion to her client and then solicits feedback. Using this looped process, one can presume the solution is more customised for the client making it tailor-made. Grayson then goes further by saying the solution (fix) was of the the client's own making.

The buy-in occurs from the customisation of the solution, not just the feedback pre se.

There are various techniques to get buy-in from participants and they are usually taught in business management courses. The main point is to lead the client to a solution, not tell them what the answer is.

The sentence

Let The Fixes Feel Like Their Own

Means

let the fixes feel like they belong to the client

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