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  1. It's far more popular than the books published at its time.

  2. It's far more popular than the books published of its time.

Could you please tell me the difference between the two, and the correct usage?

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    I'm having trouble thinking of a context "at its time" would work in, but that doesn't mean there isn't one. Can you edit to include some examples of sentences these would be used in? – Nathan Tuggy Mar 14 '16 at 18:40
  • It's far more popular than the books published at its time. – QueenB Mar 14 '16 at 18:44
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I can't think of a meaning of "at its time". "Of its time" means that what your are talking about is appropriate for the period that it existed, for example one might say

Ham house is true example of its time.

You can also suggest that something is "ahead of its time" meaning it was very progressive or innovative compared to other things of the same period.

For some reason, the reverse expression acquires an s: "behind the times".

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It was far more popular than other similar books published in its time.

It was the most controversial book of its time.

It was published in 1921 and was not an expensive book at the time, but owing to the small number of copies produced, and its subsequent notoriety, it is now impossible to find for under $5000.

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