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OALD's entry's example:

The company has long been shunned by ethical investors.

I always get confused with word order (unless they are 'adjectives' for what I know the order).

The example is there. Why not '...has been long...'?

As a non-native speaker, I'd be cautious splitting 'has been'. Is it possible to keep those words intact?

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    Long in the first example is an adverb, not an adjective--= "for a long time"--so its most natural place is after the first auxiliary. In the second example it's an adjective fused with its 'head'--"a long time"--so it takes the predicate complement place. – StoneyB Jun 10 '16 at 10:04
  • Ah, I just skipped it. Changing! @StoneyB – Maulik V Jun 10 '16 at 12:25
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This is to emphasis the word 'long'.

If you need to emphasize a specific fact or point in your text, there are several ways to focus the reader’s attention on it. This is one of those.

Eg:

It was the strangest piece of music I had ever heard.

Here, the word 'ever' is emphasized.

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