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What is the meaning of "ring in" in "ring in tax season with us"? Is it to accompany the arrival of tax season with bells? But it sounds a bit strange. Thank you! enter image description here

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  • Looks like a nonce coinage riffing off Ring in the New Year - a figurative usage that doesn't normally have much to do with actual bells. And since it's exhorting you to do this online, it doesn't seem to be connected to ring / call us on the phone to arrange your tax affairs.
    – FumbleFingers
    Commented Jan 21, 2023 at 12:51

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It is a bit strange.

I assume it is referencing the idea of "ringing in the Christmas season" - yes, with bells. It is treating "Tax Season" as something to be welcomed and celebrated.

I find the lack of an article before "Tax Season" odd as well.

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  • I don't find the lack of an article odd. Ring in Leaf Fall Season with Acme Blower Hire.
    – Michael Harvey
    Commented Jan 20, 2023 at 22:59
  • Thank you all for your explanations!
    – Maurice
    Commented Jan 21, 2023 at 14:48

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