From the Coach Carter film.
Basketbal team is reading the paper about their good season.
(One team member's reading): Surprise arrival to the poll is Richmond High at 19th.
-Top 20, baby
-We're 19th, dog.
(The same player is carry on with reading): The Oilers have posted a perfect 9-0 mark winning on the road against perrenial powerhous Xavier and Baxter Union.
-Yo, Junior, you should read the rest of this. They blowing you up in this paper.
What does blow someone up means?