I first saw this question on another forum. (I didn't write the question originally on that forum. )The answer provided there didn't seem complete or understandable to me, so I thought I would ask here.
Specifically, I'm unsure of the meaning of the phrase in bold. I understand the literal meaning of many of them, but how does "efforts" go together with this phrase?
"So while some traditional trades - malster and blacksmith - had declined or vanished, they had been replaced by others, many of them efforts New Agey, Back-to-the-Land, and Save-the-Planet in nature." -- G.M.Malliet - Wicked autumn
The Internet had aided this transformation by allowing villagers ... to set up shop as potters and booksellers ... and sell online what goods they could not sell in their stores. ... Most of all, objects from Awena Owen's Goddessspell flew off the shelves. So to speak.
So while some traditional trades—malster and blacksmith, saddler and wheelwright—had declined or vanished, they had been replaced by others, many of them efforts New Agey, Back-to-the-Land, and Save-the-Planet in nature. The villagers quickly had discovered that city dwellers would pay almost any price for a product labelled "organic" or "handmade."